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The Automated Email Newsletter
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Welcome! For best results...
Part 1: The Strategy & Setup
The goal of the automated newsletter & how it supports your business (4:18)
The 4 elements you need for this automation (4:04)
How to setup the automated newsletter skeleton (10:47)
Import this automation directly into your AC account
Part 2: The Newsletter Emails
3 characteristics of a strategic newsletter email (7:16)
What a newsletter email is NOT (2:38)
How to choose strategic topics (12:47)
Where to start if you've been sending email newsletters for a while now (3:15)
Where to start if you've never sent a newsletter before (1:22)
The instant inspiration technique for finding new email topics (5:09)
How to setup your newsletter template (← huge time saver!) (8:14)
2 ways to setup your newsletter emails (and which you should use) (6:06)
The anatomy of a compelling newsletter email (19:29)
The "softer" strategy for selling in newsletters (6:41)
Newsletter Tips, Tools & Extra Resources
How to setup and send newsletters in ActiveCampaign (16:10)
Email Therapy: "If I send more emails, won’t people get annoyed and unsubscribe?"
Case Study: Success with the newsletter soft sell
How to grow a list of potential buyers (not just subscribers)
Questions & Answers
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2 ways to setup your newsletter emails (and which you should use)
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